William Hill offers ongoing promotions beyond the free bet offer available to new customers.

Check out some of the ongoing football promos at William Hill below!

Bore Draw Insurance

If a football match finishes 0-0, William Hill will refund all losing Correct Score and Double Result bets! Receive a free bet coupon of up to £50!

If this occurs, you will receive an email from William Hill notifying you of your free bet.

There’s a free bet waiting in your account!


Nobody likes a 0-0 ‘Bore Draw’, so we’ve refunded losing correct score and double result bets on that match as a Free Bet*!

Goalscoreer 2nd Chance

Get refunded if your First Goal Scorer bet loses, but your player scores the second goal! Maximum refund as a free bet in the amount of £50.


Your player might not have managed the first, but they did grab the second. That’s good enough to earn you a free bet thanks to our Goalscorer 2nd Chance offer.

Your Goalscorer stake has been refunded and is ready to use as a free bet*!

ACCA Insurance

Get your money back on any football accumulator bet of 6 teams or more if you lose by one team! Again, your refund will be in the form of a free bet coupon and you will be notified by William Hill via email.


One of your selections may have let you down, but William Hill certainly haven’t. We’ve refunded your stake as a free bet*!

If you are new to William Hill, be sure to read our review of the William Hill promo code PROMO20 to receive two free bets worth £10 each.

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